Hire Mara
Your AI lifecycle marketer.
She writes your welcome, your win-back, your weekly nudge in your founder voice. Every send teaches her what to write next.
“I should have a welcome email.”
“I keep saying I’ll get to it.”
The emails you keep putting off have a name. Lifecycle email.
The cost of skipping them is invisible. Silent churn. Sign-ups that never come back. Trials that expire without a nudge.
“Our win-back is from 2024.”
“Our sequences went stale.”
Read. Write. Learn.
She reads your code. She writes drafts in 30 seconds. She learns from every send.
- 01
She reads.
Your homepage, your blog, your last 50 emails. Connect GitHub and she reads your repo and your product events too.
- 02
She writes.
Your first program drafts in 30 seconds. Welcome, activation, win-back, weekly nudge. All in your founder voice.
- 03
She learns.
Every open, click, reply, and silence feeds back in. Every event from Stripe, PostHog, or your webhook. The version that landed rewrites the one that didn’t.
Connect GitHub, your domain, and your events. That’s the entire setup.
She reads your code.
Your README, your features, your in-tree marketing pages, your last 50 emails. Without your repo, every email is a guess. With it, she writes from your actual product reality.
She sends from your domain, not ours.
DKIM, SPF, return-path. Verified in two minutes. Warmed up gently from there. Cancel anytime. Your sender reputation comes with you.
She listens for the moments that matter.
Stripe, PostHog, Segment, Clerk, or your webhook. Sign-up at 11pm gets a welcome at 11:01. A failed payment gets a save attempt before the dunning bill drops.
Drafts in 30 seconds. You decide what ships.
Your first welcome, your activation series, your win-back, your weekly nudge. All in one go. All in your founder voice.
Welcome aboard. The quickest win is to create your first project and invite a teammate.
Stuck on anything? Just reply to this email. A real person reads every one.
It's been a while. Since you left, we shipped the one thing people kept asking for.
Your data is right where you left it. Want to take another look?
She sounds like you.
She reads your homepage, blog, and last 50 emails before writing a word. Drafts come back in plain text. Whatever you reject becomes training.
You decide what ships.
Auto-send, approve-then-send, or draft-only. New tenants default to approval. Kill switch is one click.
No mystery prose.
Every draft shows what she read and why she chose what she chose. The work is the work.
Every send teaches her what to write next.
Every variant goes into a bandit. Every signal feeds back. The version that landed rewrites the one that didn’t.
Send share shifts toward what lands.
The version that landed rewrites the one that didn’t.
Winners ship more.
Every variant goes into a bandit per journey-step. Send a few. Watch what works. Send the winner more. No spreadsheet. No experiment overhead.
Edits feed back.
Every draft you tweak before approving teaches her your voice. The next draft sounds a little more like you. The one after that, more.
She compounds.
Everything she learns stays scoped to your tenant. The longer she works for you, the more she’s yours.
Hire her from $99 a month.
Priced per active journey, not per contact. Your list can be any size.
Where most indie founders land.
- Three active journeys
- 25,000 sends a month
- Your own sending domain
- Mara drafts, you approve
Where Mara runs herself.
- Ten active journeys
- 150,000 sends a month
- She writes variants and shifts send share to the winners
- Per-person context on win-back and churn-save
Every plan starts with a fourteen day trial. Point Mara at your URL first and watch her draft a starter journey in your voice. That part is free, no card.
She doesn’t do everything. That’s the point.
She does lifecycle email. Not your ads, not your SEO, not your CRM. The list of nots is what makes the dos work.
No paid ads.
That’s a different brain. Not Mara’s.
No SEO.
She works after they sign up, not before they search.
No social.
Different platform, different voice, different cadence.
No broadcasts.
Lifecycle is triggered. Newsletters are scheduled. Different jobs.
No CRM.
Your contacts stay yours. She integrates. She doesn’t replace.
No sales outreach.
Cold email is a different role. If you want an AI SDR, hire one (not her).
Things you’re probably wondering.
We’re pre-launch. We don’t fake numbers, logos, or testimonials.
Will Mara sound like us, or like a chatbot?+
She reads your homepage, blog, last 50 emails, and any tone guide before she writes anything. Drafts come back as plain text. Read them, edit them, or kill them. Whatever you reject becomes training.
What happens if she sends something wrong?+
Sends are gated by a policy you set. Auto-send, approve-then-send, or draft-only. New tenants default to approval. Every send is logged with the reasoning trace. Kill switch is one click.
Can I leave with my data?+
Yes. Mara writes to your existing email infrastructure. Contacts, sequences, and sender reputation stay with you. Cancel and the integrations remain.
What if it's not for me?+
Point Mara at your URL and see a drafted program in your voice, free, no card. When you are ready to send, every plan starts with a fourteen day trial. Card up front, cancel any time before it ends and you pay nothing.
We already use Loops or Customer.io. Do I have to switch?+
No. Mara is the brain on top, not a replacement for the pipe. She writes to your existing sender (Molted day one, Loops and Customer.io on the roadmap).
Why per-active-journey instead of per-contact?+
Per-active-journey maps to what Mara does. Per-contact rewards list bloat. Per-journey rewards adding the win-back you've been putting off. Add a churn-save journey, you pay for the value you got.
Ready to hire Mara?
Three connections. Your first program in 30 seconds. She writes from there.